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Five Tenets of a Great Brand Experience

These five tenets were developed by asking myself the question, “What affects my loyalty in the marketplace?” In other words, what causes me (and others) to be loyal to a specific product, [...]

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The Line Between Trendy and Usable Design

The world of design is constantly evolving as is the definition of what good design truly is. A vast majority of today’s designed content is engaged with through user interaction and, with this [...]